Build a health-literate society.
To build a health-literate society through gamified learning, communication and advocacy, enabling people to make informed decisions and contribute to stronger, healthier communities.
About AFHEG
Health information should lead to better decisions.
AFHEG Foundation is a Uganda-based organisation advancing health and environmental literacy through programmes, learning tools, research, communication and youth-led innovation.
Who we are
From receiving information to understanding and using it.
We design experiences that help people move beyond receiving information to understanding it, questioning it, applying it and sharing it responsibly.
Our work sits at the intersection of health communication, education, One Health, serious games and digital learning. We focus especially on young people and communities, using practical and creative formats that make complex issues easier to understand and act upon.
A leading African platform for health and environmental literacy.
To become known for turning difficult public-health information into learning experiences that people can understand, practise and use.
How we work
From information to informed action.
Make information clear
Translate technical health information into forms people can understand.
Question and connect ideas
Create space for people to test assumptions, compare information and make sense of context.
Practise judgement
Use scenarios, games and discussion to make choices and encounter consequences.
Apply and share learning
Support people to use what they learn and help others make informed decisions.
Our methods
Five ways AFHEG turns information into learning.
Serious games & simulations
Decision-based experiences that allow participants to encounter consequences, trade-offs and system pressures.
Digital learning
Courses, quizzes, videos, explainers, podcasts and interactive activities that extend learning beyond one-off events.
Health communication
Clear language, storytelling and public information that people can understand and use.
Youth-led engagement
Building young people's capacity to communicate health information, engage peers and participate in community action.
Research & learning
Documenting implementation, testing approaches and separating immediate programme signals from evidence of sustained change.
Our focus
Where we focus our work.
Antimicrobial resistance
Antibiotic use, self-medication, medicine sharing, adherence and the human-animal-environment connections that shape AMR.
Climate & health
Helping communities understand how climate, environment and health interact and what informed local action can look like.
Mental health
Accessible spaces and learning experiences that support reflection, communication and help-seeking.
Sexual & reproductive health
Understandable, age-appropriate health information and youth-centred learning.
Health systems literacy
Helping the public understand system pressures, resource trade-offs, patient safety and access to care.
Risk & public information
Strengthening people's ability to receive, verify, simplify, communicate and respond to health information.
Leadership
Built from health communication, education and experimentation.
AFHEG Foundation is led by Founder & Chief Executive Officer Phillip Andrew Mwebaza, with Caroline Nalubega Tusabe as Co-Founder.
The organisation operates publicly as AFHEG Foundation and is legally registered as AFHEG Foundation Limited, a Ugandan company limited by guarantee.
Read the founder story
Where we are going
From programmes to a reusable learning system.
AFHEG's next phase is to build an integrated system in which serious games, digital learning, youth facilitators, research and communication reinforce one another.
The strategic direction is to deepen evidence in Uganda, strengthen One Health and climate-health learning, develop products that can adapt across contexts, and build partnerships that allow proven approaches to travel without losing local relevance.
Partner with AFHEG